Car Girl • Marketing • Consulting • Entrepreneur



A native Houstonian and sales/marketing fiend, Diane is many things, co-owner of BrightCatch Media, a boutique marketing & consulting firm in Houston, founder of Heels & Horsepower and co-owner of CAVO coffee & Cleo Roasting Co. with her husband, Michael.


Best known for her over 20 years in the luxury automotive industry where she previously worked as marketing & eCommerce director for Sonic Automotive's Momentum Jaguar, Land Rover, Porsche and Volvo dealerships where she developed expertise in event marketing, billboard, TV, digital and print realms. 

She took a few years off from fast cars and is the former Group Publisher for SagaCity Media and oversaw the business operations, including print and digital sales, marketing, events, community outreach and production for Houstonia, Love Wins Texas Weddings, Love Wins California Weddings, Aspen Sojourner, Mountain Home Style, Vail Beaver Creek, Colorado Summit, Park City,  Salt Lake/Park City Bride & Groom magazines along with several custom publications.

On the personal front, Diane lives between Houston & Tulum, Mexico and spends her downtime with her husband Michael, their four-legged children: two French Bulldogs, three turtles & six tortoises.




Diane Caplan

PO Box 22011

Houston, TX 77227

hello AT

  • TikTok
  • White Facebook Icon
  • White Instagram Icon
  • White LinkedIn Icon
  • White Twitter Icon
  • YouTube - White Circle